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(1) Executive summary
(2) Situation analysis
(3) Marketing objectives
(4) Market
(1) Executive summary
(2) Situation analysis
(3) Marketing objectives
(4) Marketing strategy
(5) Action programs (tactics)
(6) Measurement, review, and control
(7) Marketing budget/financial projections
(8) Appendices
The full instructions and rubric is attached.
Order from us for quality, customized work in due time of your choice.