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TOPIC 1: Each individual will prepare a BRIEF MS PowerPoint presentation, approx
TOPIC 1: Each individual will prepare a BRIEF MS PowerPoint presentation, approximately 12 – 15 slides on your deck (guideline only, do as many as you need to convey the highlights of your plan) each, describing the high points of the strategic marketing plans by Thursday morning of Week 8. The remainder of Week 8 will serve as our time to critique each other’s efforts and provide constructive criticism as well as kudos for our hard work over the last seven weeks as most of us prepare for graduation.
It would be your faculty member’s fondest hope that these MS PowerPoint presentations could be used as part of your personal portfolios to use in your career searches as part of your interview presentations, so do a good job and take your classmates’ comments to heart as we only want to help. Participation is mandatory, and comparable to what a graduate would do in a real job, so let’s hear from each and every one of you.
Your participation should take the form of questions such as questioning some of our classmates’ logic in their strategic choices such as target market selections, product improvements, positioning strategies, why certain promotion strategies were selected, maybe the rationale for creative choices, etc. The individual students will be responsible for defending their plans and gracious accepting the criticism and the kudos.
Let’s keep it lively and productive!
Respond in this section of the course!
TOPIC 2: It’s time to say good bye! However, first, please tell us which parts of the course have helped you the most and what did you get out of it?
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