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Trine University, Phoenix, AZ
Research
Retailers are becoming increasingly aware of how charitable contributions to local communities and non-profit organizations can impact customer buy-in and brand loyalty to the company. Your general manager has asked you to research a possible community service opportunity for your workplace. Some examples include reading to children at a school, sponsoring a blood drive with the Red Cross, or a local wildlife volunteer event, or a local volunteer litter clean-up event etc.
Your task for this assignment is to write a 400-word (minimum) email addressed to the general manager and team leads at your store. In your email, recommend one charitable organization you wish to partner or volunteer with that you found via a web search. This email will briefly discuss the rationale and benefits of partnering with a non-profit and propose a date for a meeting for your team and members of the charitable organization.
Part 1: Research
How many non-profit or charitable organizations are in your city?
How many non-profit or charitable organizations are within a 5, 10, 15, and 20-mile radius of the school/business you work for?
Find the five best-rated non-profit or charitable organizations within a 5, 10, 15, and 20-mile radius of the school location/business you work for.
Part 2: Analysis
After searching and collecting the information for the questions in Part 1, you will analyze this data to decide which charitable organizations would be the best match with your team. Use the chart located under this assignment in Week 4 to compare your data from Part 1, Question 3.
You’ll rank the charities, provide their names, and answer the following two questions: 1) What is the organization’s mission, and what do they do? 2) How does this match the school or company’s goals?
Part 3: Writing
After you decide on one organization that best aligns with your company’s goals and mission, write an email message analyzing your findings. Make it clear in this email which organization your first recommendation is for the organization that you wish to partner with and propose a date for a meeting with the organization you want to work with. This email should briefly discuss the rationale and benefits of partnering with a non-profit, explain your recommendation for a non-profit foundation found during your research, and propose a date for a meeting with the charitable organization.
Essential Activities:
Reading Module 4 will help you write your paper. (https://courses.lumenlearning.com/wm-businesscommunicationmgrs/chapter/why-it-matters-research/)
Watching the videos “Why Research Matters” and “Developing a Research Question” will assist you in writing your paper. (https://www.youtube.com/watch?v=jnVpC8qWO1s&ab_channel=MicrosoftResearch)
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