***WARNING Students, AI has been identified when grading papers, you will reciev

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***WARNING Students, AI has been identified when grading papers, you will reciev

***WARNING Students, AI has been identified when grading papers, you will recieve a 0 if identified*** This needs to be written of your own words followed by references that just back up what you are saying. ***
Did you know that Hallmark® cards are sold in over 40,00 retail outlets nationwide and over 100 countries? Each year the company produces 10,000 new cards. 
Review Hallmark’s brand portfolio and respond to the following: 
What are the different customer segments targeted by these brands? 
What are the critical elements of Hallmark’s success?
Who are its biggest competitors?
How would you sustain the company’s leadership position if you were the marketing manager?

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